In today’s highly saturated digital market, hundreds of websites are being developed every minute to keep up with the intense competition. Finding the best content management system is thus a crucial factor and almost every year, more new platforms emerge adding an extra user-friendly factor to them.
Leading SEO agencies thus always wish clients to have the latest and best CMS to fulfil their particular website need including SEO adaptability. But then, how would you rank a CMS in terms of SEO compatibility? Though not competing with ultramodern and highly sophisticated CMSs, let’s have a look at some factors from an SEO viewpoint.
Adaptability always wins especially with SEO and keeping up with constantly fluctuating algorithms means a website needs continuous optimisation, up-gradation and modification. Almost everything from the page titles, metadata to implementation of redirection and performance optimisation, all falls under the process and has an impact. To have a CMS which lacks flexibility would be incompatible to SEO and many other website aspects.
A website’s code which is freely accessible and viewable to everyone is known as open-source. Users can perform changes and improvements with the ability to adapt CMS per individual requisites. The significance of working with an open-source CMS means greater flexibility and better adaptability to winning SEO strategies.
Overview of SEO-Friendly CMSs
Perhaps the most popular of all open source CMSs in the world is WordPress having the privilege to power up nearly a quarter of the websites on the digital frontier. The WordPress community is large and expanding with a variety of themes, plugins, widgets and support features that enable users to customise each website according to its unique services. That said, Yoast is a friendly SEO plugin in WordPress and an excellent optimisation tool.
Yet another flexible, friendly and open-source CMS for SEO services in Drupal. The platform is specifically developed for websites, forums, blogs and many other applications being extremely customisable with a huge selection of themes and extensions. Tesla, Pfizer, NBC and many other globally recognised brands use Drupal to lead the digital competition. A user is allowed to control every element of a webpage using its SEO automation tools.
Some of the highly-interactive, user-friendly and amazing e-commerce websites with extensive features are developed using Magento. It’s also an open-source platform having a customisable code with the latest themes and templates essential for a powerful and fully-featured eCommerce website. The SEO management tools offered by Magento are considered extremely search engine friendly for eCommerce platforms.
Today, one of the most eminent and popular eCommerce CMS is Shopify that comes with aesthetically pleasing templates and a clear-cut dashboard, bearing all essential SEO features to incorporate in a website. To name a few features, you’ll get automatic sitemap generation, mobile-friendly templates, canonical tag instructions, modifiable title tags, customised URLs and much more.
For pro developers and advanced users, Joomla CMS is the best choice and aimed at taking the experience higher especially with servers. While WordPress is more for beginners and extremely user-friendly, Joomla is for advanced with additional SEO features, crucial for a powerful website.
If yours is an SEO agency, better pick a CMS from the above list based on unique website requirement and services it offers.